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About the Author:

Rory Singh is an Internet Marketer, Webmaster and Author. He has been involved
with Internet Marketing and the Home Business Industry since 2005. He shares
strategies, tips and resources for building successful Internet Business' with
entrepreneurs.

One of the worst things anyone can do is to try & live on a fixed income especially
during uncertain times. The best way to thrive during recession is to increase the
power of your income 10 fold via immediate and passive income streams.

Learn how to: Take control of your financial future & Change your life and your
lifestyle starting this week!

Visit his: web page today!
A lead is a person that has visited your website that has specifically raised their hand for
more information in regards to what you have to offer.

You can generate: network marketing leads, mlm leads and other online business leads.

They have opted into a form on your website that will capture their names, ip address and
email.

Some forms will even ask for a phone number and other details is you wish. Usually the
person who fills out more details in a lead capture form becomes a more serious lead.
The best way to generate leads is to use a marketing system that will sift and sort
your website traffic into serious prospects for you. The system sifts and sorts your
web visitors into serious  leads by taking them through a series of web pages with
specific information about what you are offering them. The visitor will qualify
themselves by either moving forward (becoming a lead) or navigating out of your
website.

The more serious the marketing system and material are, the more serious of a
lead you will have.

Most marketing systems will send your leads a sequence of pre-written emails using
a software called an auto responder. The emails that you send will strongly urge the
lead to go back to your business presentation site allowing them to move forward
into becoming a prospect.

Some marketing systems that have a phone number field in the lead capture form
will most likely require that you contact them by phone where you will demonstrate
your prospecting skills to manually direct them to a specific business presentation
website or live business overview call depending on what type of business you are
in.
Lead Generation